Local Performance

Analyzing your GMB Insights is crucial to understanding how customers interact with your business listing. LocalClarity reporting can help you adjust your content strategy and optimize your GMB listing for maximum visibility and engagement.

Map & Search Views

LocalClarity provides a comprehensive analysis of Map & Search views across devices, forming the cornerstone of local performance assessment. Access 18 months of daily data points within minutes of integration.

Visibility Metrics

Transform data into action. Our in-depth Map & Search views analysis enables you to identify trends, gauge your SEO's effectiveness, and refine your tactics for enhanced visibility.

Leverage easy access to historical data to benchmark progress and execute time-series A/B tests, assessing the direct impact of your listing optimizations.

Clicks, Calls & Driving Directions

Tracks the crucial customer actions generated by your local listings: website clicks, phone calls, and driving directions. Harness this data to understand customer behavior and directly measure the ROI of your local SEO efforts.

Engagement Insights

Empower your decision-making with actionable insights from LocalClarity. By monitoring the volume of website traffic, call queries, and requests for driving directions, you gain a clear view of how customers engage with your listings.

Use this data to optimize your local presence and drive conversions, ensuring that your business not only gets found but also chosen.

Conversion Rates

Explore our unique conversion rate calculation for each local listing. By analyzing all actions—calls, website clicks, driving directions—and dividing by views, we provide precise metrics to gauge the effectiveness of each locations' online presence.

Conversion Intelligence

We developed this distinctive metric because what matters isn't just the number of views; it's the engagement that counts.

Understanding the conversion rate of each listing empowers you to fine-tune your engagement strategy, focus on high-performing tactics, and allocate resources more efficiently.

With LocalClarity, you're not just tracking views, you're optimizing for real-world results.

Aggregate Insights

Gain invaluable insights by viewing aggregated local search & maps Performance data for your entire businesses, geography tiers or customizable groups. Easily compare performance, spot trends, and identify patterns.

By Geography

Visualize performance data by Country, State, Region, or City. See which regions are performing better than others and notice trends based on geography.

Performance Clarity

LocalClarity has made it easier for you to set custom user roles that automatically filter performance data to only those areas controlled by your store or regional management teams.

Clearing out the noise allows every layer of the organization to focus on their performance.

By Account & Brand Groups

Filter performance data by Groups or Accounts for complete control over data organization. You can customize location Groups to meet your company's needs and then filter your data by those Groups.

Efficient Data Insights

Sometimes data can be overwhelming, which is why filtering by Groups and Accounts can be crucial.

If you're an Agency with your GBP already broken out by subset Accounts, then filtering by those Accounts let's you break out your data in a helpful manner.

Quadrant Analysis

Quadrant Analysis is a dynamic visual tool that reveals performance disparities across locations, helping you identify top performers and locations needing attention to unlock their potential.

By Location

This unique feature graphs actions against views, providing an easy to consume visual representation of each location’s performance. Easily identify which listings are excelling or need extra attention.

Client-Driven Analytics Enhancements

Quadrant Analysis was born from client innovation—a direct response to the need for simplified yet powerful analytics. This tool visually separates high-traffic listings from high-engagement ones, revealing the true performance landscape.

View individual location performance, or aggregated regionally by city or state.

By City & Region

Discover the power of location-based insights aggregated by city and country, allowing for a precise analysis of how different regions contribute to your overall success. Easily compare and contrast areas to strategically focus your efforts where they count the most.

Performance Mapping

Analyzing performance data geographically can provide critical insights into market-specific behaviors and trends. This allows businesses to tailor their strategies to the unique demands and opportunities of each area.

By understanding regional differences in customer engagement and performance, companies can optimize resource allocation, adjust marketing approaches, and enhance overall effectiveness.

These actions lead to improved outcomes and increased satisfaction across diverse markets.