Search Keywords

Discover the previously unavailable goldmine of direct-from-Google local search and maps search keyword reporting. Understand precisely how 1) customers are searching for your locations and 2) how Google is making the connection to your listings.

Location Performance

Understand precisely how customers are searching for your locations—and, importantly, how Google is connecting these searches to your listings.

Geographic Data Dive

This isn't just estimated traffic. Our local keyword reporting provides the exact words and phrases the public uses to trigger your listings in Google's local search and map results, along with the precise monthly totals for each location.

Multi-location brands have immediate access to millions of rows of data. This wealth of information informs strategies not only for local SEO but also for traditional SEO, social media campaigns, and even PPC optimization.

Aggregate Reporting

Identify and analyze search keyword volume trends across geographic regions or customize location groupings.

Precision Market Mapping

Imagine you're launching a new coffee blend in the Northwest and the Southeast. With our tool, you can see not just the overall buzz but break it down by cities—Seattle versus Atlanta, or even locations within those cities.

This lets you tailor your marketing and stock levels according to local tastes and demand. It’s about having the right insights to engage customers exactly where they are—whether they're craving a bold espresso or a smooth latte.

AI Analysis

Generative AI tools group your keywords into topic clusters, enhancing your reporting with clearer insights and improved data analysis.

Keyword Tagging

Extract deep insights from long-tail keywords. LocalClarity leverages generative AI modeling to tag keywords by topic and user intent, making it easy to accurately search for true search volumes.

Dynamic Keyword Insights

LocalClarity works with clients to create custom keyword models. Instead of analyzing hundreds or thousands of individual keywords, we use AI to manage topic assignment (like Cheeseburger, Salmon, and Tater Tots) and clustering (such as Menu Items).

This approach allows our restaurant clients, for example, to not just track trends for individual items, but also to see how food-related keywords compare with trends in service or pricing.

Performance Trends

Utilize advanced analytics to track and compare search keyword volumes across all of your locations with access to 18 months of data.

Seasonal Trend Analysis

Look at the big picture and spot the forest through the trees. Discover exactly how much later the Christmas buying season starts in-store compared to online.

Quantify how much earlier interest in Spring items begins in South Carolina versus Pennsylvania. See how regional advertising campaigns are driving search volume for individual store locations.

Local Grid Rankings

LocalClarity delivers precision in local search analytics by scanning the exact location of a search query. Monitor your rankings with pinpoint accuracy from any location, for critical, proximity-based insights.

Location Map Grid Rankings

The highly visual format simplifies local SEO tracking for individual locations while providing critical understanding of your share of voice coverage across geographic areas.

Local SEO Performance

Our the included trending reports, which include metrics like Average Rank and Shave of Voice, track how your location rankings change over time within the scanned area.

These reports are crucial for assessing the effectiveness of your local SEO efforts, helping you understand the direct impact of your optimizations.

Map Share of Voice

This KPI tracks your business's appearance in the top 3 Google Maps search results—positions that receive the most clicks and visibility. A higher share of voice means more potential customers see and engage with your business locally.

Competitive Geo-Insights

The geographic share of voice is arguably the most important metric for multi-location brands in competitive markets. Outperforming competitors is more crucial than outranking other locations within your own brand.

Partner with the LocalClarity team to develop custom geographic boundaries, keyword sets, and analysis schedules tailored to your specific needs.